Senior Art Director

We are an independent digital agency based in the Philippines, focused on creating people-centric brand communication. By combining data-driven insights with strong creative thinking, we design meaningful experiences across online and on-ground touchpoints. Our team collaborates closely with clients to build cohesive strategies that connect brand stories with real audience needs. At GUP, talent is encouraged to experiment, innovate, and grow within a supportive, collaborative environment.

Role Description

The Senior Art Director is a full-time, hybrid role, with flexibility for some work-from-home arrangements. This role leads the visual development of campaigns from concept to execution, guiding design direction across digital, social, and on-ground materials. Day-to-day responsibilities include collaborating with creative, strategy, and account teams to translate briefs into compelling visual concepts, supervising artists, and ensuring brand consistency across all deliverables. The Senior Art Director leads in pitching new ideas and campaign directions and reviews and refines creative outputs, presents work to internal stakeholders and clients. The role also involves staying current with design trends, tools, and best practices to elevate the agency's creative standards.

Qualifications

• Strong creative leadership skills in Creative Direction skills, including leading multidisciplinary teams, shaping campaign concepts, and maintaining cohesive visual narratives.
• Branding expertise, with experience developing and managing brand identities, guidelines, and integrated brand experiences.
• Advanced Art Direction capabilities for digital, social, and on-ground executions, including storyboarding, layout, and visual storytelling.
• Proficiency in Graphics and Graphic Design, including hands-on skills with industry-standard design tools and production-ready assets.
• Several years of experience in an agency or similar creative environment, ideally in digital or integrated marketing.
• Strong portfolio demonstrating concept development, campaign work, and high-quality visual execution.
• Excellent collaboration and communication skills, with the ability to present and defend creative work to clients and internal teams.
• Relevant degree or training in design, visual communications, advertising, or related field is preferred.