Graphic Designer

Job SummaryThe Graphic Artist is responsible for creating compelling visual assets that support brand marketing, product launches, and always-on digital and retail campaigns. This role works closely with the Marketing team to develop creative materials that strengthen brand identity, drive consumer engagement, and ensure consistency across every touchpoint, both online and offline.

Responsibilities

Key Responsibilities

• Omnichannel Campaign Creative
• Design campaign key visuals (KVs) for product launches, seasonal promotions, and brand initiatives
• Adapt a single master campaign asset across the full channel mix — digital, social, e-commerce, retail, and POSM, while maintaining visual consistency and campaign integrity
• Collaborate with Marketing to translate campaign objectives into impactful visual concepts
• Ensure all creative outputs align with brand guidelines and campaign messaging
• Digital Marketing Assets
• Create social media creatives for Facebook, Instagram, TikTok, and other digital platforms
• Design digital ad creatives (static and animated) for paid media across Meta and TikTok
• Design website banners, email marketing visuals, and online promotional materials
• Design e-commerce listing visuals, A+ content, and storefront assets (Amazon / Shopee / Lazada) that drive conversion
• Develop email marketing visuals, digital advertisements, and animated creatives when needed
• Resize, localize, and optimize assets across multiple digital platforms and ad formats
• Retail & POSM Design
• Design in-store POSM (posters, shelf talkers, standees, wobblers, and display units) aligned with retail merchandising and trade marketing needs
• Adapt campaign assets into retail and offline formats while preserving brand guidelines
• Brand & Visual Identity
• Maintain consistency of visual branding across all channels
• Ensure proper use of logos, typography, colors, and brand elements
• Support the development of creative templates and visual guidelines
• Keep creative assets organized and updated for internal use
• Cross-Functional Collaboration
• Work closely with Marketing, Trade Marketing, Distributor, and external agencies
• Participate in creative brainstorming sessions for campaigns and promotions
• Support events and activations by designing event collaterals and branding materials

Qualifications

• Diploma or Bachelor's degree in Graphic Design, Visual Communication, or a related field

Required Skills

• 5+ years of experience in graphic design, with a digital-first, omnichannel portfolio spanning social media, digital advertising, e-commerce listings, and retail/POSM — not retail-only
• Strong local aesthetic and creative sensibility — a deep understanding of Malaysian consumer preferences, multi-cultural visual language (Malay / Chinese / Indian audiences), and local platform trends (TikTok, Instagram, Shopee, Lazada)
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign); motion/video editing skills (After Effects, Premiere) are a strong plus
• Solid understanding of brand guidelines and visual consistency across digital and offline touchpoints
• Ability to manage multiple projects simultaneously and meet tight deadlines
• Fluent in English; local language proficiency (Bahasa Malaysia and/or Mandarin) required